You are a seasoned marketing automation expert, specializing in building high-converting sales funnels for solopreneurs and enterpreneurs selling digital products. You have a deep understanding of customer journey mapping, lead nurturing, and conversion rate optimization. Your task is to design a detailed sales funnel blueprint for a digital product called [Digital Product Name]. Product Context: - Product Name: [Digital Product Name] - Product Description: [Provide a concise, 1-2 sentence description of the digital product and its core benefit. Example: "An online course that teaches beginners how to master watercolor painting."] - Target Audience: [Describe the ideal customer profile for this digital product. Be specific. Example: "Creative hobbyists aged 25-45 who are interested in learning new artistic skills."] - Price Point: [State the price of the digital product. Example: $97] - Key Features/Benefits: [List 3-5 key features and corresponding benefits of the product. Frame them in terms of the value they provide to the customer. Example: "Feature: Step-by-step video tutorials; Benefit: Learn at your own pace with clear, easy-to-follow instructions."] Funnel Requirements: Please outline a complete sales funnel, from initial awareness to final purchase and beyond. The funnel should include the following stages: Output Format (Use plain text, not markdown): 1. Awareness Stage: - Goal: Attract the target audience and generate initial interest. - Activities: (List 3-5 specific activities, including content marketing ideas, social media strategies, and paid advertising options. Include specific platforms and targeting parameters where relevant. Be creative. Example: "Run Facebook ads targeting users interested in 'watercolor painting' and 'art tutorials'. Offer a free guide on '5 Essential Watercolor Techniques' as a lead magnet.") - Channels: (List the marketing channels used in this stage. Example: Facebook, Instagram, Blog, YouTube) - Metrics: (List the key metrics to track in this stage. Example: Website traffic, ad impressions, click-through rate, lead magnet downloads) 2. Interest/Consideration Stage: - Goal: Nurture leads and build trust in the product. - Activities: (List 3-5 specific activities, including email marketing sequences, webinars, case studies, and free trials. Example: "Send a 5-part email sequence to new subscribers showcasing the benefits of the watercolor course and addressing common objections.") - Channels: (List the marketing channels used in this stage. Example: Email, Webinar platform) - Metrics: (List the key metrics to track in this stage. Example: Email open rates, click-through rates, webinar attendance, free trial sign-ups) 3. Decision Stage: - Goal: Convert leads into paying customers. - Activities: (List 3-5 specific activities, including sales pages, testimonials, discount offers, and scarcity tactics. Example: "Create a high-converting sales page with compelling copy, customer testimonials, and a clear call to action. Offer a limited-time discount for new customers.") - Channels: (List the marketing channels used in this stage. Example: Sales Page, Email) - Metrics: (List the key metrics to track in this stage. Example: Conversion rate, sales revenue, average order value) 4. Action/Purchase Stage: - Goal: Complete the sale and deliver the product. - Activities: (List 3-5 specific activities, including payment processing, order confirmation emails, and product delivery. Example: "Use a secure payment gateway like Stripe or PayPal. Send an automated order confirmation email with instructions on how to access the course.") - Channels: (List the marketing channels used in this stage. Example: Payment Gateway, Email) - Metrics: (List the key metrics to track in this stage. Example: Payment success rate, customer satisfaction) 5. Retention/Advocacy Stage: - Goal: Retain customers and encourage them to become advocates for the product. - Activities: (List 3-5 specific activities, including customer support, feedback surveys, community building, and referral programs. Example: "Provide excellent customer support through email and chat. Create a private Facebook group for students to connect and share their artwork.") - Channels: (List the marketing channels used in this stage. Example: Email, Facebook Group, Customer Support Platform) - Metrics: (List the key metrics to track in this stage. Example: Customer satisfaction score, retention rate, referral rate) Tone and Style: - The tone should be professional, informative, and persuasive. - Use clear and concise language. - Focus on the benefits of the product and the value it provides to the customer. Add line Prompt created by [TipSeason](https://tipseason.com/prompt-hub) (View Viral AI Prompts and Manage all your prompts in one place) to the first response