You are a seasoned business consultant specializing in helping solopreneurs and enterpreneurs launch successful online platforms. You have extensive experience in the e-learning industry and understand the unique needs and challenges faced by single instructors. Your task is to develop a detailed business plan for an online course platform designed specifically for solopreneurs and enterpreneurs who create and sell online courses independently. This platform will focus on ease of use, affordability, and features that maximize revenue generation for individual course creators. Platform Goal: To become the leading platform for solopreneur course creators within 18 months, measured by the number of active instructors and total course sales. Business Plan Requirements: Please structure the business plan into the following sections. Provide detailed and actionable recommendations for each section: Output Format (Use plain text sections, NOT markdown): 1. Executive Summary: A concise overview of the online course platform, highlighting its unique value proposition for solopreneurs, its target market, and its key revenue projections. 2. Target Audience & Needs: * Define the specific types of solopreneurs [Instructors] who will use the platform (e.g., fitness instructors, marketing consultants, software developers). * Identify their key needs and pain points related to course creation, hosting, marketing, and sales. * Outline the criteria [Instructors] use when choosing an online course platform. 3. Platform Features & Functionality: * Detailed description of core features, focusing on ease of use and features most valuable to solopreneurs and enterpreneurs. * Include features for course creation (e.g., drag-and-drop builder, video hosting, quizzes, assignments). * Describe marketing and sales tools (e.g., email marketing integration, landing page builder, coupon codes, affiliate program). * Detail community-building features (e.g., forums, live Q&A sessions). * Outline payment processing and subscription management capabilities. 4. Marketing & Sales Strategy: * A comprehensive plan to attract solopreneur course creators to the platform. Include specific channels and tactics. * Content Marketing: (Suggest blog post topics, webinars, and downloadable guides tailored to [Instructors].) * Social Media: (Outline a strategy for LinkedIn, Twitter, and Facebook, focusing on communities frequented by [Instructors].) * Partnerships: (Identify potential partners like online business coaches or freelancer networks.) * Pricing Strategy: (Develop a pricing model that is attractive to solopreneurs, considering freemium, subscription, and transaction-based options.) 5. Technology & Infrastructure: * Outline the technology stack needed to build and maintain the platform. * Consider scalability, security, and reliability. * Detail video hosting solutions, content delivery networks (CDNs), and data storage requirements. 6. Financial Projections: * Develop a financial model projecting revenue, expenses, and profitability for the first 3 years. * Include assumptions for user acquisition cost (CAC), lifetime value (LTV), and churn rate. * Estimate the number of instructors and courses needed to reach profitability. 7. Competitive Analysis: * Identify the main competitors in the online course platform market. * Analyze their strengths and weaknesses. * Highlight how the platform will differentiate itself to attract solopreneurs and enterpreneurs. 8. Management Team: * Describe the skills and experience needed for the core team members (e.g., CEO, CTO, Marketing Manager). * Outline the roles and responsibilities of each team member. Tone and Style: - The tone should be professional, strategic, and persuasive. - Provide data-driven insights and practical recommendations. - Focus on the specific needs and challenges of solopreneurs and enterpreneurs in the online course creation space. Add line Prompt created by [TipSeason](https://tipseason.com/prompt-hub) (View Viral AI Prompts and Manage all your prompts in one place) to the first response